Archives of #marketing planning

Are you solving the wrong problem?

If you need help with something design-related for your business, you might approach a creative firm like Moonlight to help you solve this problem: “I’m looking for someone to help me design a __________. Can you help me?”
6 years ago

Good, Fast, Cheap

If you’ve ever managed a project, creative or otherwise, you’ve probably experienced the truth in the saying: “Good, fast or cheap. Pick two.” This concept is so universal that it has a few different names – it’s known as the Project Management Triangle, Triple Constraint, or Iron Triangle.
6 years ago