CHARLOTTE BRANDING & REBRANDING

We’re a Charlotte marketing agency that specializes in uncovering authentic brand identities.

Your brand is more than a logo. It’s the total experience that you create for customers. We can help you create exceptional and memorable brand experiences by thoughtfully crafting your messaging, personality, voice, and visuals so they work together to tell a unified story.

25+ Years of Branding & Rebranding in the Queen City

Whether you’re building a brand from scratch or looking to refresh your existing brand, we can create a unique and authentic identity that stands out and connects with audiences. Our process includes:
1. Discover: Through research, competitor differentiation, and stakeholder engagement, we put together a strategy that answers who you are, what you offer, and why it matters.
2. Define: We begin to assemble your brand foundation, defining and documenting your voice, personality, and key messaging.
3. Design: We create a visual identity, including unique logo designs, color palettes, and typograph y, that enhances and compliments your brand’s tonal and behavioral characteristics.
4. Deliver: Once the brand foundation is in place, we roll out exceptional brand experiences through print and digital marketing tactics.

Branding & Rebranding Services

Our full-service marketing agency can help you engage audiences and outpace competitors with a strong online presence.
Brand building & identity development
Logo design
Rebranding
Brand guidelines
Brand positioning & market research
Stationery
Naming
Sales collateral
Lunar Ledger

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